Welcome to The Marketing Academy’s blog, where you can find out about what our class of 2012 Scholars and 2010/11 Alumni are up to throughout their year of learning.
Note that our scholars and other contributors post freely on this site - their views do not necessarily reflect those of the Marketing Academy, Marketing Hall of Legends, or the organisations for which they work.
Author Archives: vickimcivor
Today some of us Marketing Academy Scholars attended The Annual as guests of Marketing Week. There were many fantastic speakers including Syl Saller from Diageo and Paul Dickinson of Virgin Atlantic who I am sure I will come to mention … Continue reading
Yesterday I had the pleasure of meeting Deborah Dolce, Senior Vice President, Director of Brand & Business Development at TJX Europe, for those of you not in the know TJX is the company that owns the well known high street … Continue reading
Us Marketing Academy scholars we are very fortunate that JKR, one of the academies faculty partners, kindly invite us along to the Platform event that they host on a regular basis. The most recent event they held at Adam Street … Continue reading
As part of the marketing academy us scholars are encouraged to undertake a process called Feedforward. For those who are unfamiliar with the term this is the process when someone gives you suggestions for the future and help to achieve … Continue reading