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Welcome to The Marketing Academy’s blog, where you can find out about what our class of 2012 Scholars and 2010/11 Alumni are up to throughout their year of learning.
Note that our scholars and other contributors post freely on this site - their views do not necessarily reflect those of the Marketing Academy, Marketing Hall of Legends, or the organisations for which they work.
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Tag Archives: advice
Leadership lessons on Desert Island Discs by Chris
Careers advice at school. It really did fail to inspire, didn’t it? You used to answer a long list of questions & were informed by the “mystic Meg” of computers what profession you should take up. Things have moved on … Continue reading
The How-to Guide for a Successful Marketing Academy Year
Hello, The inaugural year of the Marketing Academy is finally at an end. I can no longer say I’m a ‘Scholar’, and instead am a member of the ‘Alumni’ group. The Class of 2010 celebrated this fact with quite the … Continue reading
Posted in General
Tagged advice, alumni, Angus George, Carrie Osman, hints, James Whatley, marketing academy, scholars, tips
5 Comments
Thank you, thank you, thank you….
Life has been a bit of a roller coaster lately. Married in December, promotion at work to Head of Business Airline Marketing at Manchester Airport in January plus many fab mentoring sessions to name a few! It has been hectic … Continue reading
Posted in Coaches, General, Mentors, Scholars
Tagged advice, change, coaching, confidence, inspiration, leadership skills, marketing academy, mentoring, penny ferguson, personal responsibility, responsibility, think
1 Comment
Carrie & the brand in the hand
A few of us lucky souls went along to the brand museum last week to learn about design. The day was hosted by the bright and passionate jkr and was one to remember! I think all of us who attended … Continue reading
Posted in Faculties, Mentors, Scholars, Uncategorized
Tagged advice, brand, brands, Carrie Osman, creative development, design, inspirational, intuition, Jeanie bergin, jkr, marketing, marketing academy, own label, packaging, packaging design, passionate, scholars, thinking wide
164 Comments
Ross and the 12 Lessons of the Marketing Academy
Hello, It’s been quite a while since I wrote a blog – partly because everyone else has started posting a lot more so I didn’t feel like I needed to, and partly because I’ve been finishing up my time at … Continue reading
Posted in Faculties, Mentors, Scholars, Uncategorized
Tagged advice, agency assessments, andrew walmsley, andy fennell, arsenal, arthur denaro, beth broughton, birds eye, boot camp, cadbury, CEO, charles allen, david wethey, diageo, Helen Kellie, inspiration, kristof fahy, leadership skills, lunch & learn, M&C SAATCHI, mark ritson, marketing, marketing academy, marketing week, martin glenn, mentoring, mentors, Moray Maclennan, paul brown, william hill
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Carrie & a splash of Christmas sparkle with Moray Maclennan
A lucky few of us entered Golden square on Tuesday searching for the renowned home of M&C Saatchi. The reason for our trip was not to shop, inspect their Christmas window display or indulge in any festivities but instead to … Continue reading
Posted in General, Mentors, Scholars
Tagged advertising, advice, agencies, business, carrie, Carrie Osman, CEO, Christmas, confidence, curious, Hugh Grant, inspiration, Katherine Tulpa, lunch, lunch & learn, M&C SAATCHI, marketing, marketing academy, Moray Maclennan, Nigella Lawson, penny ferguson, petfood, pets, responsibility, scholars, Sue Farr, think, work
1 Comment
Providing positive feedback leaves Bev feeling warm, despite the weather….
It may be snowing but I have a warm feeling inside….. The time has come for me to renew my car insurance, oh the joys! After completing my research I decided to stick with my current provider, Admiral. Why? The … Continue reading
Posted in General, Mentors, Scholars
Tagged advice, leadership skills, marketing academy, personal responsibility
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Lauren feasts on inspiration
The lunch and learn with Paul Stobart, CEO of Sage UK and Ireland, took place a few weeks ago, and keeping in with my usual tradition, I have given myself a little time to mull things over. This usually gives … Continue reading
Posted in Mentors
Tagged advice, CEO, change, inspiration, leadership skills, scholars, vision
3 Comments
Bev agrees… it isn’t always for someone else to do
Two blogs in one week! I’ll keep this one short, promise… The Marketing Academy has helped me to have confidence in myself in areas where I have in the past, brushed things under the carpet with the thought ‘that’s for … Continue reading
Posted in General
Tagged advice, bev lam, confidence, marketing academy, personal responsibility
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Bev’s take on The Annual conference? It’s all about people, keeping it simple and delivering!
If I can summarise any presentation in one sentence, the absolute key thing to take away, it is more likely to stick. So, here’s a few of my interpreted one liner’s from the vast array of AMAZING speakers at last … Continue reading
Posted in Faculties, General, Scholars
Tagged advice, bev lam, marketing, marketing week, people
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