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Welcome to The Marketing Academy’s blog, where you can find out about what our class of 2012 Scholars and 2010/11 Alumni are up to throughout their year of learning.
Note that our scholars and other contributors post freely on this site - their views do not necessarily reflect those of the Marketing Academy, Marketing Hall of Legends, or the organisations for which they work.
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Tag Archives: agencies
Carrie & a splash of Christmas sparkle with Moray Maclennan
A lucky few of us entered Golden square on Tuesday searching for the renowned home of M&C Saatchi. The reason for our trip was not to shop, inspect their Christmas window display or indulge in any festivities but instead to … Continue reading
Posted in General, Mentors, Scholars
Tagged advertising, advice, agencies, business, carrie, Carrie Osman, CEO, Christmas, confidence, curious, Hugh Grant, inspiration, Katherine Tulpa, lunch, lunch & learn, M&C SAATCHI, marketing, marketing academy, Moray Maclennan, Nigella Lawson, penny ferguson, petfood, pets, responsibility, scholars, Sue Farr, think, work
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Ross and Marketing Week’s “The Annual”
Hello all, I’m slowly catching up with everything. Today I did a lot of copying into my Marketing Academy moleskine, which is something I’ve been putting off for ages because no matter how inspirational the notes are, writing neatly is … Continue reading
Ross, David Wethey and the best Agency/Client relationships
Ross meets David Wethey, Chairman of Agency Assessments International, and finds out how to better his client/agency relationships. Continue reading
Posted in Mentors, Scholars
Tagged advice, agencies, agency assessments, agency assessments international, creative development, david wethey, fallon, ipa effectiveness, ipa effectiveness paper, mark ritson, marketing academy, marketing week, mentoring, mentors, phd, red, red consultancy, scholars, the annual
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Ross says goodbye to some inspiration
Phil Rumbol, the man behind Gorilla, left Cadbury this week. Ross shares some of his favourite pieces of advice that Phil has given him over the years. Continue reading
Posted in General, Mentors, Scholars
Tagged advertising, advice, agencies, boot camp, cadbury, creative development, eyebrows, for the love of wispa, gorilla, marketing academy, personal responsibility, phil rumbol, scholars, video, wispa, youtube
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Ross likes Levi Strauss
Ross looks at the new Levi Strauss campaign, and questions what blocks you might have to overcome to create something of a similar scale and level of creativity. Continue reading
Posted in Scholars
Tagged advertising, agencies, levi strauss, levis, marketing academy, media, ready to work, we are all workers, you tube, youtube
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