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Welcome to The Marketing Academy’s blog, where you can find out about what our class of 2012 Scholars and 2010/11 Alumni are up to throughout their year of learning.
Note that our scholars and other contributors post freely on this site - their views do not necessarily reflect those of the Marketing Academy, Marketing Hall of Legends, or the organisations for which they work.
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Tag Archives: agency assessments
Ross and the 12 Lessons of the Marketing Academy
Hello, It’s been quite a while since I wrote a blog – partly because everyone else has started posting a lot more so I didn’t feel like I needed to, and partly because I’ve been finishing up my time at … Continue reading
Posted in Uncategorized, Scholars, Mentors, Faculties
Tagged marketing academy, boot camp, cadbury, advice, leadership skills, CEO, martin glenn, birds eye, mentors, mentoring, beth broughton, inspiration, lunch & learn, marketing, arthur denaro, david wethey, agency assessments, marketing week, mark ritson, diageo, Helen Kellie, Moray Maclennan, M&C SAATCHI, paul brown, andrew walmsley, charles allen, kristof fahy, arsenal, william hill, andy fennell
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Ross, David Wethey and the best Agency/Client relationships
Ross meets David Wethey, Chairman of Agency Assessments International, and finds out how to better his client/agency relationships. Continue reading
Posted in Mentors, Scholars
Tagged advice, agencies, agency assessments, agency assessments international, creative development, david wethey, fallon, ipa effectiveness, ipa effectiveness paper, mark ritson, marketing academy, marketing week, mentoring, mentors, phd, red, red consultancy, scholars, the annual
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