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Welcome to The Marketing Academy’s blog, where you can find out about what our class of 2012 Scholars and 2010/11 Alumni are up to throughout their year of learning.
Note that our scholars and other contributors post freely on this site - their views do not necessarily reflect those of the Marketing Academy, Marketing Hall of Legends, or the organisations for which they work.
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Tag Archives: boot camp
An Army Major General, Inspiration, Creativity, Microadventures & some scholars it can only be Boot Camp 3
Well what can I say – when I applied for the academy and got the agenda and dates for the year ahead and the different boot camps, boot camp 3 was just this distant date in 2013 that was something … Continue reading
Posted in General, Scholars
Tagged boot camp, inspiration, learning, marketing academy, scholars
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Boot Camp meets Fight Club
If rule number 1 of Fight Club is ‘You do not talk about Fight Club’ and Rule number 2: You do not talk about Fight Club, then Rule number 1 of Marketing Academy would be “ You do talk about … Continue reading
Ross and the 12 Lessons of the Marketing Academy
Hello, It’s been quite a while since I wrote a blog – partly because everyone else has started posting a lot more so I didn’t feel like I needed to, and partly because I’ve been finishing up my time at … Continue reading
Posted in Faculties, Mentors, Scholars, Uncategorized
Tagged advice, agency assessments, andrew walmsley, andy fennell, arsenal, arthur denaro, beth broughton, birds eye, boot camp, cadbury, CEO, charles allen, david wethey, diageo, Helen Kellie, inspiration, kristof fahy, leadership skills, lunch & learn, M&C SAATCHI, mark ritson, marketing, marketing academy, marketing week, martin glenn, mentoring, mentors, Moray Maclennan, paul brown, william hill
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Ross returns from Boot Camp II
Ross returns from the second Marketing Academy Boot Camp, with a few snippets of inspirations from many of the fantastic speakers. Continue reading
Posted in Faculties, General, Mentors, Scholars
Tagged adjiedj bakas, advice, alison morris, allyson stewart-allen, arthur denaro, boot camp, brand learning, disney, google, institute of directors, international marketing partners, iod, leadership skills, marketing academy, Matt Hart, media trust, mentoring, mentors, mma, paul berney, penny ferguson, phil rumbol, scholars
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The journey Bev has taken with her vision
I had a fantastic session with my personal coach, Ruth Smith from PM Management Consultant plc today which has definitely set me up for the rest of the Marketing Academy and beyond. At Bootcamp, we were asked to start to … Continue reading
Posted in Coaches, General, Scholars
Tagged advice, bev lam, boot camp, marketing academy, vision
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Ross meets Beth Broughton
Ross meets Beth Broughton, Senior Strategy Director at SCB Partners. Continue reading
Posted in Mentors, Scholars
Tagged advice, beth broughton, boot camp, marketing academy, mentoring, mentors, scb partners, scholars
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Ross says goodbye to some inspiration
Phil Rumbol, the man behind Gorilla, left Cadbury this week. Ross shares some of his favourite pieces of advice that Phil has given him over the years. Continue reading
Posted in General, Mentors, Scholars
Tagged advertising, advice, agencies, boot camp, cadbury, creative development, eyebrows, for the love of wispa, gorilla, marketing academy, personal responsibility, phil rumbol, scholars, video, wispa, youtube
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Carrie and Blame…
‘It wasn’t me’ – the words of a popular 90s song seem to get everywhere. They have been burning in my ears since starting the academy. It seems the well versed even have many alternatives ‘it’s not my area’, ‘it … Continue reading
Posted in General, Mentors, Scholars
Tagged Blame, boot camp, marketing academy, penny ferguson, personal responsibility
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Ross gets annoyed… then realises that probably wasn’t the point.
Ross had a meeting today. Didn’t quite go to plan. Continue reading
Posted in Coaches, Scholars
Tagged boot camp, marketing academy, personal responsibility, scholars
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Ross reflects a bit on Boot Camp
Ross Farquhar talks about some of his personal highlights from the Marketing Academy’s inaugural Boot Camp, three days which came quite close to being life changing, and saw him take copious amounts of notes… Continue reading
Posted in Faculties, Mentors, Scholars
Tagged advertising, aviva, boot camp, fallon, jkr, marketing academy, penny ferguson, personal responsibility, phd, responsibility, scholars, video, youtube
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