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Welcome to The Marketing Academy’s blog, where you can find out about what our class of 2012 Scholars and 2010/11 Alumni are up to throughout their year of learning.
Note that our scholars and other contributors post freely on this site - their views do not necessarily reflect those of the Marketing Academy, Marketing Hall of Legends, or the organisations for which they work.
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Tag Archives: mentors
Lucie considers the beginning of the end? No. Just the end of the beginning…
A weird thing happened today. I felt like I was back at University – the final day of university to be precise, walking across the campus car park with that rising feeling of nausea mixed with excitement, slowly realising that … Continue reading
Ross and the 12 Lessons of the Marketing Academy
Hello, It’s been quite a while since I wrote a blog – partly because everyone else has started posting a lot more so I didn’t feel like I needed to, and partly because I’ve been finishing up my time at … Continue reading
Posted in Faculties, Mentors, Scholars, Uncategorized
Tagged advice, agency assessments, andrew walmsley, andy fennell, arsenal, arthur denaro, beth broughton, birds eye, boot camp, cadbury, CEO, charles allen, david wethey, diageo, Helen Kellie, inspiration, kristof fahy, leadership skills, lunch & learn, M&C SAATCHI, mark ritson, marketing, marketing academy, marketing week, martin glenn, mentoring, mentors, Moray Maclennan, paul brown, william hill
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Ross, David Wethey and the best Agency/Client relationships
Ross meets David Wethey, Chairman of Agency Assessments International, and finds out how to better his client/agency relationships. Continue reading
Posted in Mentors, Scholars
Tagged advice, agencies, agency assessments, agency assessments international, creative development, david wethey, fallon, ipa effectiveness, ipa effectiveness paper, mark ritson, marketing academy, marketing week, mentoring, mentors, phd, red, red consultancy, scholars, the annual
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Ross returns from Boot Camp II
Ross returns from the second Marketing Academy Boot Camp, with a few snippets of inspirations from many of the fantastic speakers. Continue reading
Posted in Faculties, General, Mentors, Scholars
Tagged adjiedj bakas, advice, alison morris, allyson stewart-allen, arthur denaro, boot camp, brand learning, disney, google, institute of directors, international marketing partners, iod, leadership skills, marketing academy, Matt Hart, media trust, mentoring, mentors, mma, paul berney, penny ferguson, phil rumbol, scholars
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Ross and the Cure Parkinson’s Trust
Ross describes his meeting with the Cure Parkinson’s Trust, the charity he’ll be working with as part of the Donate28 initiative of The Marketing Academy. Continue reading
Posted in Charities, Mentors, Scholars
Tagged advice, cadbury, charity, cpt, cure parkinson's trust, donate28, foundation for social improvement, fsi, marketing academy, mentors, parkinson's disease, scholars, scholarship, video, youtube
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Ross meets Beth Broughton
Ross meets Beth Broughton, Senior Strategy Director at SCB Partners. Continue reading
Posted in Mentors, Scholars
Tagged advice, beth broughton, boot camp, marketing academy, mentoring, mentors, scb partners, scholars
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