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Welcome to The Marketing Academy’s blog, where you can find out about what our class of 2012 Scholars and 2010/11 Alumni are up to throughout their year of learning.
Note that our scholars and other contributors post freely on this site - their views do not necessarily reflect those of the Marketing Academy, Marketing Hall of Legends, or the organisations for which they work.
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Tag Archives: scholars
An Army Major General, Inspiration, Creativity, Microadventures & some scholars it can only be Boot Camp 3
Well what can I say – when I applied for the academy and got the agenda and dates for the year ahead and the different boot camps, boot camp 3 was just this distant date in 2013 that was something … Continue reading
Posted in General, Scholars
Tagged boot camp, inspiration, learning, marketing academy, scholars
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It’s been a year! I got less funny. From a low base.
Hello, About a year ago, I wrote this post about why you should apply to the Marketing Academy. Since then my year as a scholar has come to an end, I’ve jumped the fence to join 101 London, I’ve got … Continue reading
Posted in General
Tagged 101 london, alumni, amanda mackenzie, coaching, diageo, marketing academy, mentoring, scholars, syl saller
1 Comment
Great expectations by Jonny Miles-Prouten
Once upon a time… I remember the moment clearly. It was one rather dull Friday in February when I got a tap on the shoulder as I was typing away at my desk. I looked up to see our client … Continue reading
The How-to Guide for a Successful Marketing Academy Year
Hello, The inaugural year of the Marketing Academy is finally at an end. I can no longer say I’m a ‘Scholar’, and instead am a member of the ‘Alumni’ group. The Class of 2010 celebrated this fact with quite the … Continue reading
Posted in General
Tagged advice, alumni, Angus George, Carrie Osman, hints, James Whatley, marketing academy, scholars, tips
5 Comments
Carrie & the brand in the hand
A few of us lucky souls went along to the brand museum last week to learn about design. The day was hosted by the bright and passionate jkr and was one to remember! I think all of us who attended … Continue reading
Posted in Faculties, Mentors, Scholars, Uncategorized
Tagged advice, brand, brands, Carrie Osman, creative development, design, inspirational, intuition, Jeanie bergin, jkr, marketing, marketing academy, own label, packaging, packaging design, passionate, scholars, thinking wide
165 Comments
28 reasons to apply to The Marketing Academy
Hello, So I’ve noticed the other scholars are taking the “be inspiring” route when it comes to encouraging folk to apply for the 2011/12 Marketing Academy scholarship. Frankly, I’d hope that would be enough to convince you. But I worry … Continue reading
Posted in General, Uncategorized
Tagged beth broughton, cadbury, coaching, fallon, leadership, lunch & learn, marketing academy, marketing week, Nominations, phil rumbol, scholars
3 Comments
Lucie considers the beginning of the end? No. Just the end of the beginning…
A weird thing happened today. I felt like I was back at University – the final day of university to be precise, walking across the campus car park with that rising feeling of nausea mixed with excitement, slowly realising that … Continue reading
Carrie & a splash of Christmas sparkle with Moray Maclennan
A lucky few of us entered Golden square on Tuesday searching for the renowned home of M&C Saatchi. The reason for our trip was not to shop, inspect their Christmas window display or indulge in any festivities but instead to … Continue reading
Posted in General, Mentors, Scholars
Tagged advertising, advice, agencies, business, carrie, Carrie Osman, CEO, Christmas, confidence, curious, Hugh Grant, inspiration, Katherine Tulpa, lunch, lunch & learn, M&C SAATCHI, marketing, marketing academy, Moray Maclennan, Nigella Lawson, penny ferguson, petfood, pets, responsibility, scholars, Sue Farr, think, work
1 Comment
Lauren feasts on inspiration
The lunch and learn with Paul Stobart, CEO of Sage UK and Ireland, took place a few weeks ago, and keeping in with my usual tradition, I have given myself a little time to mull things over. This usually gives … Continue reading
Posted in Mentors
Tagged advice, CEO, change, inspiration, leadership skills, scholars, vision
3 Comments
Ross and Marketing Week’s “The Annual”
Hello all, I’m slowly catching up with everything. Today I did a lot of copying into my Marketing Academy moleskine, which is something I’ve been putting off for ages because no matter how inspirational the notes are, writing neatly is … Continue reading




